The Dallas Tourism Public Improvement District (DTPID) was created in 2012 at the request of local hotels and Visit Dallas
(formerly the Dallas Convention & Visitors Bureau), renewed in 2016, and expanded in 2020 and 2022. DTPID revenues are utilized to fund incentives to encourage organizations to bring large conferences, conventions and meetings to Dallas, enhance marketing and incentive programs to help increase hotel stays within the City and provide some funding for arts marketing.
The DTPID is comprised of all hotel properties within the City of Dallas with at least 100 rooms. Unlike traditional PIDs, the DTPID raises revenue from eligible hotel properties based on usage. PID collections are based on a 2% assessment of total collections on room rentals from participating hotels.
The current PID term runs until September 30, 2029 with annual budget and assessment rate subject to a public hearing and City Council approval.