The Tourism Public Improvement District (TPID) was created in 2012 at the request of local hotels and Visit Dallas (formerly the Dallas Convention & Visitors Bureau) and renewed in 2016. TPID revenues are utilized to fund incentives to encourage organizations to bring large conferences, conventions and meetings to Dallas, enhance marketing and incentive programs to help increase hotel stays within the City and provide some funding for arts marketing.
The TPID is comprised of all hotel properties within the City of Dallas with at least 100 rooms. Unlike traditional PIDs, the TPID raises revenue from eligible hotel properties based on usage. PID collections are based on a 2% assessment of total collections on room rentals from participating hotels.
The current PID term runs until September 30, 2029 with annual budget and assessment rate subject to a public hearing and City Council approval.
The total cost of the services and improvements to be provided shall be apportioned at a rate of 2% of room-nights sold at qualifying hotels located within the District territory until the budget for services and improvements for the year is reached. Accordingly, those qualifying hotels that sell more rooms will pay a greater portion of the assessment since those properties benefit more from the promotion and marketing services provided by the District. Rooms that are not subject to the City’s hotel occupancy tax shall not be included for the District assessment. The total assessment must be reviewed and approved annually by the Dallas City Council. The total assessment amount for the year may be less than the amount budgeted for the year, but it shall not be more than the amount budgeted for the year as shown in the adopted service plan.